How a complete profile helps a neighbourhood café get more bookings

Picture a small café on a busy street. The coffee is excellent and the regulars love it, but new customers walk past without noticing. Online, its listing is a name, a phone number and nothing else. Here is what the owner can add in a single afternoon, and why each step brings in more people.

Photos that show what it's like inside

People decide with their eyes. A bright cover photo of the counter, a few shots of the seating and two or three of the most popular dishes answer the question "is this my kind of place?" before anyone has to ask. A listing with good photos simply gets more attention than one without.

Opening hours that are always right

Nothing loses a customer faster than turning up to a closed door. With accurate hours, the listing shows "Open now" in search results, which is exactly what someone looking for a coffee right now wants to see.

A menu with prices

Adding the menu as services with prices lets customers see what they'll spend before they visit. It also helps the café appear when people search for a specific dish or drink.

Amenities people search for

Free Wi-Fi, outdoor seating, card payments, pet friendly: ticking these boxes puts small icons on the listing card and lets the café appear when customers filter for them. Remote workers looking for Wi-Fi and a quiet corner are a whole audience on their own.

Replies to every review

A thank-you to every happy customer, and a calm, helpful answer to the occasional complaint, shows new visitors that someone cares. It also nudges more regulars to leave reviews of their own.

Enquiries and bookings in one place

With WhatsApp and the enquiry form on the listing, table bookings for birthdays and small groups arrive in the dashboard instead of getting lost in missed calls.

None of this costs anything on the free plan. If you run a café, restaurant or shop, open your dashboard and fill in anything your listing is still missing.